DAM STRONG™

Eleiko | BeaverFit Raise the Bar with a Dam Strong Partnership

Eleiko and BeaverFit create global partnership for distribution and product integration to further enhance outdoor training capabilities for customers

March 22, 2022 – Halmstad, Sweden / Austin, Tex. and Shropshire, England / Reno, Nev. –

Eleiko, the experts in precision crafted strength equipment, have partnered with BeaverFit, the leading global manufacturer of outdoor fitness and military human performance solutions, to bring enhanced outdoor training capabilities to new and existing customers. BeaverFit container gyms, sheds, and boxes are used to create outdoor training facilities, providing integrated training and storage to help users train both strength and endurance in tactical and gym based environments, a focus closely aligned with Eleiko initiatives.

This global collaboration sees Eleiko become a distributor for BeaverFit outdoor training and storage solutions across the EU, UK and US as well as representing BeaverFit as exclusive distributors in the Nordic regions.

In the UK and U.S. BeaverFit will be offering upgraded Eleiko equipment packages for new and existing clients, giving them the option to purchase BeaverFit containers fully equipped with Eleiko’s elite range of strength accessories and free weights.

“Eleiko and BeaverFit are both leaders in their respective fields. Together, we will deliver fantastic outdoor training solutions to customers around the world,” says Erik Blomberg, CEO of Eleiko.

“It feels incredible to be involved in creating a tailored offering bringing together two strong brand

s and products that are made to be used by the best athletes in the world,” states Tom Beaver, co-founder of BeaverFit.

Combining BeaverFit’s quality, design, and feature-rich outdoor solutions with Eleiko’s precision-crafted strength equipment, this collaboration allows for customers to utilise industry leading Eleiko equipment in an outdoor fitness environment, whilst having a safe, secure, and weatherproofed storage solution to protect from the elements when not in use. The product portfolio ranges from the classic container gym solutions to the purpose-built Shred Shed that provides complete and varied outdoor training in a space efficient, stylish package.

“I am incredibly happy to bring a cutting-edge solution building on Eleiko and BeaverFit’s unique offerings to our Nordic customers,” explains Johan Arnerlind, Country Manager for Sweden, Denmark, and Finland. “BeaverFit are specialists in outdoor training and together we will present completely new solutions that raise the bar on performance to our customers.”

Learn more about the range here www.shop.eleiko.com/outdoor

About BeaverFit
Creator of the world’s first fully-functional containerised gym, BeaverFit continues to be the leading global manufacturer of outdoor fitness equipment and training solutions. With a commitment to product excellence through cutting edge design and manufacturing processes, BeaverFit creates innovative fitness equipment that provides a wide range of human performance training functionalities with industry leading durability for use in any outdoor element.

Today, BeaverFit is the leading supplier of container gym and outdoor fitness solutions to the US and UK militaries, and continues to innovate and expand both mobile and outdoor fitness facilities for corporations, commercial gyms, campus recreation programs, and individual users.

BeaverFit operates out of their UK headquarters in Shropshire, England and their US headquarters in Reno, Nevada. For more information, visit www.beaverfit.com

About Eleiko
Building on 60 years of expertise, Eleiko designs and manufactures precision crafted strength products for the world’s leading competitions, training facilities and home gyms. Eleiko leads the industry with durable, high performing products that focus on quality, safety and delivering the ultimate lifting experience. Eleiko quality is achieved through carefully sourced materials, precision engineering, and Swedish manufacturing.

The Eleiko collection spans their world-famous barbells and plates, dumbbells, kettlebells, benches, and racks – all the essential free weight and training tools needed for developing human performance in environments where durability and product performance are imperative.

Eleiko is headquartered in Halmstad, Sweden, with offices in the US and UK and Norway, Germany, France, and Spain. For more information, visit www.eleiko.com.

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