STRIDE Fitness redefines workouts under new ownership, BeaverFit partnership
STRIDE Fitness is redefining their workout concept this year as new owner Shaun Grove brings on BeaverFit as a manufacturing partner. As of August, three California locations are the first to incorporate custom functional benches designed and manufactured by BeaverFit into their spaces, combining treadmills and resistance training for a high intensity exercise program. “This will provide for a much better full-body workout with dedicated floor space for strength and conditioning versus just treadmill-based running,” said Grove, who acquired STRIDE Fitness from Xponential Fitness in February. “Moving back and forth between the modalities – the treadmills and the benches – is designed to be a really fun and effective workout.” Grove, former president of Rumble Boxing, is no stranger to working with BeaverFit – who have been the exclusive manufacturer of Rumble benches and rigs since 2021. The Rumble bench served as inspiration for the new STRIDE Fitness bench, which has been tweaked to complement STRIDE with custom branding, integrated storage for dumbbells and slam balls, and attachment points for bands and other training apparatuses. “Just knowing the product that had already been established at Rumble, working with BeaverFit on these benches was a no-brainer,” Grove said. “Everything was very customizable, and everybody was so amenable to getting it done and doing it well.” Grove explained that in the new workout concept, the coach directs members between their treadmill and bench while accompanied by fun and exciting music and lighting. “To this point, STRIDE has been marketed as an indoor running concept with some strength and conditioning; today, we’re redefining it as a full-body HIIT workout combining treadmills and strength and conditioning,” he said. “The concept is strong and universally appealing, so I’m excited to get it out to market. I’d love to see it grow into a multi-unit franchise model across the country, and across the globe.” Images courtesy of STRIDE Fitness Along with the Pasadena, San Diego and Tustin locations, Grove plans to convert more of the current STRIDE Fitness studios to the new model and begin franchising. CJ Kostranchuk, director of key accounts at BeaverFit, who also helped develop the partnership between BeaverFit and Rumble, said he’s excited about the STRIDE Fitness refresh and how it’ll expand their member demographic. “It’s fun to be able to bring concepts to life and see people be successful with them.” “I’m excited to be a partner with BeaverFit,” Grove said. “We established this relationship a few years ago starting with Rumble, and I look forward to extending that into STRIDE and any other concepts going forward.” Custom Manufacturing with BeaverFit Create equipment and environments that meet your specific space, needs and training requirements through hands-on collaboration with our in-house product managers, design engineers and fabricators. Learn More Share this… FacebookFacebook Save Twitter
BeaverFit chosen as exclusive manufacturer of Rumble bench and boxing rigs
RENO, Nev. – April, 12, 2022 – BeaverFit USA, a veteran owned and operated business, the leading manufacturer of outdoor fitness equipment, and the largest supplier of military human performance solutions in the world, has been contracted by Rumble, the popular boxing-inspired group workout concept owned by Xponential Fitness, to manufacture custom designed benches and boxing rigs for new Rumble franchise locations. The newly designed Rumble bench and boxing rigs, which are already in use at recently opened Rumble studios in Anchorage, Alaska and Henderson, Nev., were designed, prototyped, and manufactured in a matter of months following close collaboration between BeaverFit product design, engineering, and fabrication specialists working with Rumble leadership. “As we scale the Rumble brand to new locations it was critically important for us to have the right equipment,” said Shaun Grove, president, Rumble. “Not only did we want to capture the look and feel of the Rumble brand in this equipment, but we wanted to make sure that for our franchise partners making an investment that this equipment will last for years to come, and to ensure our members have the highest quality and safest equipment every time they step into a Rumble studio.” The new bench was created for the strength portion of Rumble’s 45-minute classes, providing a cushioned bench top, storage slots integrated into the middle for five pairs of dumbbells, and hooks on the end to hold Rumble’s weighted knuckles. A hollow opening also provides an area for participants to store their boxing gloves between Rumble rounds. Beaverfit worked with Rumble to create four different custom rigs in order to provide Rumble and its franchisees increased flexibility from a space and functionality perspective to make the leasing and facility design as streamlined as possible. “Designing the Rumble bench and boxing rigs was really a total team effort from start to finish,” said Justin Smith, COO, BeaverFit, North America. “Our design and engineering teams worked closely with the Rumble team to ensure the design met their functional requirements as well as brand aesthetic, while our in-house manufacturing and 100% domestic supply chain allowed us to quickly prototype, make updates, and ultimately begin producing hundreds of units for new Rumble locations. This opportunity is one of many we’re excited to support as we continue to see the aggressive growth in our commercial business from both a custom manufacturing and outdoor fitness perspective.” “This has been one of the best experiences I’ve ever had around product procurement in terms of how smooth and how fast it went,” said Pete Rigs, EVP of construction and procurement, Xponential Fitness. “We went from discussing an idea over lunch, to having a napkin sketch, a computer rendering, and a finished product in less than three months. During a time when so many equipment manufacturers are struggling with their supply chain, the BeaverFit team and their domestic manufacturing capabilities really allowed us to deliver the equipment needed to help our newest franchisees open their locations on time.” To learn more about BeaverFit commercial equipment and custom manufacturing capabilities, visit beaverfitusa.com. For a list of current and upcoming Rumble locations, visit rumbleboxinggym.com. About BeaverFit BeaverFit is the leading global manufacturer of outdoor fitness equipment and training solutions. Creator of the world’s first fully functional containerized gym solution in 2012, BeaverFit is the leading supplier of human performance equipment to the U.S. military. Today, BeaverFit continues to innovate and expand mobile and outdoor fitness equipment and facilities for corporations, commercial gyms, campus recreation programs, and home consumers. For more information, visit www.beaverfitusa.com. About Rumble Founded in New York City in 2017, Rumble is a group fitness concept delivering a mix (or combination) of boxing-inspired circuits and the transformative power of resistance training. Pro and amateur fighters glove up together, no matter their fitness level or skill, to reveal their inner fighter. The experience is a 45-minute, 10-round, full-body cardio and strength workout crafted around specially designed water-filled, teardrop-style boxing bags. Rumble was founded by Noah Neiman (former Barry’s Bootcamp Master Trainer, and cast member of Bravo’s Work Out New York), Eugene Remm (Co-Founder of Catch Hospitality Group (Catch Restaurants, CATCH STEAK, Lexington Brass), Andy Stenzler (Co-Founder Cosí, Kidville), and Anthony DiMarco (13-time IRONMAN, former Managing Director, Google). For more information, visit rumbleboxinggym.com. Share this… FacebookFacebook Save Twitter